MEDIAN PROJECTS__
Median Projects provides streamlined photography solutions that help small businesses communicate authentically and effectively.
I created a visual identity that emphasizes simplicity and authenticity, reinforcing the idea that the images for the client are the priority.
The logo, designed as an arrow touching down partway through their journey, represents how Median Projects supports client growth at pivotal moments. I also developed an animated version of the logo to bring energy and momentum to their digital presence.
The bold, straightforward typography communicates confidence and clarity, while the clean colour palette—balanced with a vibrant pop colour—keeps the brand professional yet inviting.